{"title":"Ben Horowitz PDF E-Books","description":"","products":[{"product_id":"the-hard-thing-about-hard-things","title":"The Hard Thing About Hard Things","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eBen Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.  \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWhile many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he’s gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with lyrics from his favorite songs, telling it straight about everything from firing friends to poaching competitors, cultivating and sustaining a CEO mentality to knowing the right time to cash in.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFilled with his trademark humor and straight talk, The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz's personal and often humbling experiences.\u003c\/p\u003e","brand":"Good E-Books","offers":[{"title":"Default Title","offer_id":47435799822610,"sku":"","price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/1009\/1026\/files\/TheHardThingAboutHardThings.jpg?v=1699506584"},{"product_id":"what-you-do-is-who-you-are","title":"What You Do Is Who You Are","description":"\u003cp\u003eBen Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author, combines lessons both from history and from modern organizational practice with practical and often surprising advice to help executives build cultures that can weather both good and bad times.\u003cbr\u003e\u003cbr\u003eBen Horowitz has long been fascinated by history, and particularly by how people behave differently than you’d expect. The time and circumstances in which they were raised often shapes them—yet a few leaders have managed to shape their times. In What You Do Is Who You Are, he turns his attention to a question crucial to every organization: how do you create and sustain the culture you want?\u003c\/p\u003e\n\u003cp\u003eTo Horowitz, culture is how a company makes decisions. It is the set of assumptions employees use to resolve everyday problems: should I stay at the Red Roof Inn, or the Four Seasons? Should we discuss the color of this product for five minutes or thirty hours? If culture is not purposeful, it will be an accident or a mistake.\u003c\/p\u003e\n\u003cp\u003eWhat You Do Is Who You Are explains how to make your culture purposeful by spotlighting four models of leadership and culture-building—the leader of the only successful slave revolt, Haiti’s Toussaint Louverture; the Samurai, who ruled Japan for seven hundred years and shaped modern Japanese culture; Genghis Khan, who built the world’s largest empire; and Shaka Senghor, an American ex-con who created the most formidable prison gang in the yard and ultimately transformed prison culture.\u003c\/p\u003e\n\u003cp\u003eHorowitz connects these leadership examples to modern case-studies, including how Louverture’s cultural techniques were applied (or should have been) by Reed Hastings at Netflix, Travis Kalanick at Uber, and Hillary Clinton, and how Genghis Khan’s vision of cultural inclusiveness has parallels in the work of Don Thompson, the first African-American CEO of McDonalds, and of Maggie Wilderotter, the CEO who led Frontier Communications. Horowitz then offers guidance to help any company understand its own strategy and build a successful culture.\u003c\/p\u003e\n\u003cp\u003eWhat You Do Is Who You Are is a journey through culture, from ancient to modern. Along the way, it answers a question fundamental to any organization: who are we? How do people talk about us when we’re not around? How do we treat our customers? Are we there for people in a pinch? Can we be trusted?\u003c\/p\u003e\n\u003cp\u003eWho you are is not the values you list on the wall. It’s not what you say in company-wide meeting. It’s not your marketing campaign. It’s not even what you believe. Who you are is what you do. This book aims to help you do the things you need to become the kind of leader you want to be—and others want to follow.\u003c\/p\u003e","brand":"Good E-Books","offers":[{"title":"Default Title","offer_id":51569257840914,"sku":null,"price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/1009\/1026\/files\/WhatYouDoIsWhoYouAre.jpg?v=1755704551"}],"url":"https:\/\/www.goode-books.com\/collections\/ben-horowitz-pdf-e-books.oembed","provider":"Good E-Books","version":"1.0","type":"link"}